A Complete Guide to Wine Tasting in London
Where to Go, What to Expect, and How to Book
London has become one of Europe’s most exciting wine destinations, offering everything from historic candlelit cellars to modern sustainable wine bars. Whether you’re completely new to wine or looking to deepen your knowledge, this guide will help you navigate the city’s wine scene with practical information on where to go, how much to budget, and what to expect.

Understanding Your Options: Types of Wine Tasting Experiences
Before diving into specific venues, it’s helpful to understand the different types of wine tasting experiences available in London and which might suit you best.

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Casual Wine Bar Visits (From £6-15 per glass)
The simplest way to start exploring wine is by visiting one of London’s excellent wine bars. You can drop in without booking, order wine by the glass, and sample different styles at your own pace.
Best for: Complete beginners, casual evenings out, trying wines before buying bottles
What to expect: Knowledgeable staff who can recommend wines based on your preferences, small plates to share, relaxed atmosphere
Structured Wine Tastings (From £11-45 per person)
These are hosted events where you’ll taste a selection of wines with guidance from an expert. Humble Grape offers wine tasting events starting from £11 per person with a maximum capacity of 20 people.
Best for: Learning tasting techniques, comparing wines side-by-side, meeting other wine enthusiasts
What to expect: 5-8 wines to taste, tasting notes provided, informal discussion and questions encouraged, light snacks often included
One-Day Wine Courses (From £119)
Full-day wine tasting courses are available at London and Berkshire venues from £119, including lunch and tasting 15 different wines.
Best for: Those wanting comprehensive wine knowledge in one day, special occasions, wine enthusiast gifts
What to expect: Morning and afternoon sessions, lunch break, comprehensive tasting notes, practical exercises
WSET Certification Courses
The Wine & Spirit Education Trust offers internationally recognized qualifications. Courses range from Level 1 through to the advanced Diploma.
Best for: Serious wine enthusiasts, industry professionals, those wanting formal qualifications
What to expect: Multi-week commitment, study materials, tastings focused on systematic wine assessment, written and practical exams
Festival-Style Wine Events (From £42-60)
Large walk-around events where dozens or hundreds of wines are available to taste.
Best for: Exploring many wines quickly, discovering new favorites, pre-holiday shopping
What to expect: Standing/walking format, crowded but energetic atmosphere, opportunity to speak with importers and producers
Where to Experience Wine Tasting in London
Gordon’s Wine Bar – Historic Experience
Location: 47 Villiers Street, Embankment, WC2N 6NE
Gordon’s Wine Bar, established in 1890, is London’s oldest wine bar, featuring a vaulted candlelit cellar with old oak barrels filled with sherries and port.
What makes it special: The historic setting is unlike anywhere else in London. Walls covered in vintage photographs and newspaper clippings, candlelight, and wines served from the barrel create an unforgettable ambience.
Budget: £8-15 per glass, cheese boards from £12
Humble Grape – Sustainable Wine Focus
Locations: Six locations across London: Canary Wharf, Liverpool Street, Islington, Fleet Street, Battersea, and Clapham Common
Humble Grape specializes in sustainable wines with over 400 wines available, making them ideal for environmentally conscious wine lovers.
What makes it special: Humble Grape’s events are described as “no judgement zones” with casual conversation through each pour.
Wine tasting events: Events start from £11 per person with maximum capacity of 20 people.
Budget: £7-13 per glass, tasting events from £11, WSET courses from £200+
Davy’s Wine Vaults Greenwich – Educational Focus
Location: Greenwich, multiple locations across London
Davy’s combines wine retail with bars, cellars, and educational programs.
Tasting programs: Wine Discovery Tastings, Champagne Tastings, Producer Masterclasses & Dinners, Walk-Around Tastings
WSET courses: Davy’s Wine School offers complete WSET course programs.
Budget: Tastings from £25-60 depending on format and wines featured
Half Cut Market – Contemporary Natural Wine Bar
Location: Holloway, North London
Half Cut Market represents modern London wine culture with knowledgeable staff and a wine selection organized with playful labels.
What makes it special: The casual, unpretentious approach to natural and orange wines makes these sometimes-challenging styles accessible.
Budget: £8-14 per glass, small plates £5-12
Planning Your First Wine Tasting Experience

Choosing the Right Option for Your Level
Complete beginner? Start with casual wine bar visits at Humble Grape or Gordon’s where you can try individual glasses without commitment.
Some wine knowledge but want to learn more? Structured tastings at Humble Grape (from £11) or Davy’s Discovery Tastings (from £25) provide guidance without being overwhelming.
Ready for serious learning? Consider one-day wine courses (from £119) or begin WSET Level 1 certification.
What to Expect: Your First Structured Tasting
Before arrival: Most tastings request arrival 10-15 minutes early for check-in. Eat something beforehand and avoid heavy perfume.
During the tasting: You’ll be seated at a table or standing at a bar. Wines are served in order, usually light to heavy.
After the event: Many tastings offer discounts on featured wines. You’ll often receive tasting notes to take home.
Understanding Costs and Value
Price Ranges Across Experience Types
- Wine by the glass at bars: £6-18
- Casual tastings (5-6 wines): £11-35
- Premium tastings: £45-75
- One-day courses: £119-200
- Festival events: £42-60
- WSET Level 1 course: £200-280
- WSET Level 2 course: £450-600
What’s Included
Casual tastings typically include:
- 5-6 wines (125ml pours)
- Tasting notes and information sheets
- Light snacks
- Water and expert guidance
One-day courses include:
- 12-15 wines
- Lunch
- Comprehensive tasting materials
Best Times to Visit
Seasonal Considerations
Autumn (September-November): Peak season for wine events. Booking ahead is essential.
Winter (December-February): Christmas-themed events in December. January-February are quieter.
Spring (March-May): Southern hemisphere wines arrive. Pleasant weather for outdoor visits.
Summer (June-August): Lighter wines dominate. Fewer formal tastings but more casual opportunities.
Advance Booking Requirements
- Popular venues: 4-6 weeks ahead
- Standard tastings: 2-3 weeks ahead
- Festival events: 6-8 weeks ahead
- WSET courses: 8-12 weeks ahead
- Casual bar visits: No booking needed
Wine Education: Building Your Knowledge
Learning to Taste Wine Systematically
Visual examination: Hold your glass against a white background. Notice the color depth and clarity.
Aroma assessment: Swirl the wine gently to release aromatics. Identify broad categories first.
Taste analysis: Notice sweetness, acidity, tannin, alcohol, and body.
Finish evaluation: After swallowing, notice which flavors linger and how long they last.
Progressing Your Wine Journey
Month 1-3: Exploration phase – Visit 2-3 different wine bars, attend one introductory tasting
Month 4-6: Pattern recognition – Attend themed tastings, begin identifying regional characteristics
Month 7-12: Deepening knowledge – Consider WSET Level 1 course, attend producer masterclasses
Year 2+: Advanced exploration – WSET Level 2 or higher, vertical tastings, wine region visits
Frequently Asked Questions
Do I need to know anything about wine before attending a tasting?
No. Introductory tastings assume no prior knowledge. Even WSET Level 1 courses start from scratch. The only requirement is interest in learning.
Should I spit or swallow?
Either is acceptable. Spitting allows you to taste more wines while remaining clear-headed. Swallowing is fine, especially at tastings with fewer wines.
What if I don’t like any of the wines?
Personal taste varies greatly. Disliking featured wines doesn’t indicate poor taste or knowledge. Identifying what you don’t enjoy is as valuable as discovering favorites.
Can I attend alone?
Absolutely. Many people attend wine tastings solo. It’s an excellent way to meet others who share your interest in wine.
Are wine tastings pretentious?
Quality venues create welcoming, educational atmospheres. While some people take wine extremely seriously, most participants just enjoy learning about something interesting.
Start Your London Wine Journey Today
London offers exceptional opportunities for wine exploration regardless of your experience level or budget. From Gordon’s historic candlelit cellars to Humble Grape’s contemporary sustainable approach, from £11 casual tastings to comprehensive WSET courses, options exist for every interest and circumstance.
The key is simply to start. Visit a wine bar this week. Book an introductory tasting for next month. Sign up for that one-day course you’ve been considering. Each experience builds on the last, gradually developing your palate and knowledge.